As Neymar Jr. orchestrates his comeback from injury, he’s drawing on his ability to drown out all negativity and distractions, and attempting to embrace the alegria (joy) of football.
The new NJR Silêncio boot represents this and celebrates Neymar Jr.’s capacity to silence doubts, dismiss distractions and let his skills speak on the field.
The boot is covered in a unique graphic made up of multiple black “SHHHs” featuring a miniature white chevron pattern. The letters gradually fade from black to to gray as they move from the outsole onto the upper. No two boots are exactly the same.
“SHHH is not about me silencing the rest of the world, it’s about me going silent and focusing on what I have to do for my future as a player and as a man,” says Neymar Jr.
Neymar Jr.’s logo appears on the heels and is augmented by a diamond and a crown, two of his personal mantras (and elements of his body art).
The new Nike Mercurial Vapor 360 NJR Silêncio releases February 21 on nike.com and select retailers.
“I intentionally include earthy colors. It is important to bring together my aesthetics with Nike’s functionality,” he notes.